If you love the smell of bacon in the morning -- or any part of the day -- Hormel has a sizzling offer for you.

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Hormel Foods, known for its Black Label brand of bacon, announced the launch of “Breathable Bacon,” “a revolutionary face mask featuring the latest in pork-scented technology.”

Through Oct. 28 at www.breathablebacon.com, Hormel is giving away free masks, the company announced on its website. The company said that for every request, the company will donate one meal -- up to 10,000 meals -- to Feeding America, USA Today reported.

The free masks will be given away while supplies last, according to Hormel’s news release.

“We’re continually focused on innovation – from new products, to marketing and distribution – all in an effort to deliver new and exciting ways to experience and enjoy Black Label Bacon,” Nick Schweitzer, Hormel’s senior brand manager, said in a statement. “In 2020, that means connecting everyone’s favorite bacon scent to the year’s ‘it’ accessory, and in doing so, bring Black Label Bacon closer to our fans.”

Cox Media Group